Okay, muchachos.  Here’s the thing, we know you’ve delved into the depths of your specific target market one thousand and twenty-seven times.  You’ve discovered who they are, what they want and even how you’re going to get to them. Heck, you may even have a sketch of ‘Cleo,’ a member of your target audience thumbtacked […]

What Your Target Market Wants You To Know



In case you're curious, I have a background in psychology, creative and technical writing. In a past life, I was an Acquired Brain Injury Specialist and failed my career as an Uber Driver. Now we're here. Well, we've been here since 2017 (I mean not 'here' here, but you know what I mean). Have a peek around handy articles right here. Not 'here' here, up there above here. Okay I'll stop. 

But you can call me llama mama ding dong if you like

Hey, I'm Dan

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A cat-loving, U2 despising brand voice strategist and launch copywriter for rebellious business rock stars.

Hey, I'm Dan