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As a self-confessed Nanna and inspiring artist, Emilia Lorena is one helluva go-getter.  Having migrated to the Gold Coast from Sydney, Emilia’s new home is grunge haven Mo’s Desert Clubhouse in Burleigh.  Hosting gigs & workshops under the roof of Mo’s has been a dream come true.  As one-third of the Mo gang, Emilia has […]

Emilia Lorena: The Pocket Rockstar & Macrame Queen

INSPIRE, Uncategorized

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Cocktails in the sun, weekend getaways and a lucrative filming business.  It appears that Rosie Van has it all.  And when we look a little closer, it is quickly apparent that she does!  Bubbly, bright and bursting with vibrancy, did we mention that Rosie is a powerfully determined, self made businesswoman?  Building an online following of […]

Passionate, Powerful & Pretty Fab: Rosie Van of R Van Films

INSPIRE, Uncategorized

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At Readcity HQ, we’re bigtime lovers of keeping our purchases local.  That’s why our Gold Coast businesses are where we go when trawling online stores, which, uh, totally counts as research.  Too quickly we’ve fallen in love with The Gypsy and The Officer for their eclectic collections of beautiful garments and accessories – and even […]

Caroline (Caz) Moriatry of The Gypsy and The Officer discusses her fashion & accessory business as well as a longing for Scotland…

INSPIRE, Uncategorized

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You’ve updated your Linkedin, Insta, Website, Logo and label layout.  Everything is schmicko and you love it.  But have you considered another important area of your business’s branding?  YOU! In this article we explore branding tips for your business’s longevity, appeal and down right sassiness. You’re not my real Dad, you can’t tell me what […]

Explosive Branding Tips For Entrepreneurs

INSPIRE, Uncategorized

Explosive tips

In case you're curious, I have a background in psychology, creative and technical writing. In a past life, I was an Acquired Brain Injury Specialist and failed my career as an Uber Driver. Now we're here. Well, we've been here since 2017 (I mean not 'here' here, but you know what I mean). Have a peek around handy articles right here. Not 'here' here, up there above here. Okay I'll stop. 

But you can call me llama mama ding dong if you like

Hey, I'm Dan

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A cat-loving, U2 despising brand voice strategist and launch copywriter for rebellious business rock stars.

Hey, I'm Dan

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