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With a motto like ‘carry your values’, it’s safe to say Ethical Gallery is one killer brand. But, err… sans killing. Drieli’s vegan handbag emporium is dreamy, luxe and an absolute scroll vortex. But we’re not complaining. Based in Brisbane, Ethical Gallery ships their completely Peta-Approved collection right around the globe. Drieli launched Ethical Gallery back […]

Drieli Roveda of Ethical Gallery Chats Fashion

BOSS Interviews

As a self-confessed Nanna and inspiring artist, Emilia Lorena is one helluva go-getter.  Having migrated to the Gold Coast from Sydney, Emilia’s new home is grunge haven Mo’s Desert Clubhouse in Burleigh.  Hosting gigs & workshops under the roof of Mo’s has been a dream come true.  As one-third of the Mo gang, Emilia has […]

Emilia Lorena: The Pocket Rockstar & Macrame Queen

INSPIRE, Uncategorized

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Initially a creative outlet, Mel Carrero’s passion for styling and capturing fashion began with a friend’s borrowed SLR camera.  Weaving an intriguing story of entrepreneurial exploration, opening doors and relishing in opportunities, Mel’s career has boomed since the early days.  Founding The Chubby Fashionista, Mel has since become a member of the Spell team in […]

Mel Carrero, The Chubby Fashionista Founder and SPELL Superstar

INSPIRE, Uncategorized

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Adding to the stereotypical ‘we want it, and we want it now’ attitude of today’s buyers, Afterpay is fuelling the fire of consumption.  But can Afterpay benefit your online store and are there any risks involved?  Here we outline all you need to know about Afterpay as a small business owner. What is Afterpay? Initially […]

Can Afterpay Benefit Your Online Store?

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Getting savvy about building rapport with your customer base can make a world of difference to your business’s presence, community perception and overall reputation. But how do you do it?

Simple Ways To Build Rapport With Your Customer Base

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Tackling mates rates is a tricky one for small business owners. Here you are, slogging your guts out, crunching the numbers and wiping sweat from your brows, even though it’s Autumn. All of a sudden, in waltzes Uncle Max and automatically you begin serving him pancakes with extra raspberries.  You blurt out “on the house” and […]

How To Tackle Mates Rates

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Throughout your life you’ll meet people who are simply unlike anyone you’ve ever come across before.  Maybe it’s in the way they carry themselves, their exuberance or unique storytelling voice.  Perhaps they’re passionate in ways you’ve never seen or more quick witted than a comedian in their prime.  Well, Chrissy is all of the above.  Vivacious, charming, […]

Chrissy Keepence: Swing Dance Teacher, Entrepreneur and Fashionista- Eat Your Heart Out!

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In case you're curious, I have a background in psychology, creative and technical writing. In a past life, I was an Acquired Brain Injury Specialist and failed my career as an Uber Driver. Now we're here. Well, we've been here since 2017 (I mean not 'here' here, but you know what I mean). Have a peek around handy articles right here. Not 'here' here, up there above here. Okay I'll stop. 

But you can call me llama mama ding dong if you like

Hey, I'm Dan

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A cat-loving, U2 despising brand voice strategist and launch copywriter for rebellious business rock stars.

Hey, I'm Dan

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