Discovering and connecting with new businesses is kind of our thing. So when we stumbled upon the IT’S THE NOW Instagram page, we were instantly like ‘um, are you serious rn!?.’ Aylen’s effortless branding, approachable tone of voice stylings and all-around girl gang celebrations meant it was love at first sight. Fasttrack past over a year of sending heart-eye emojis to our screens and we decided to reach out.
Well, aren’t we glad we did! It’s full steam ahead for IT’S THE NOW, and now you get the scoop – make that a double!
“I was freelancing in PR and marketing, navigating the world of running your own business and spending a lot of time alone working from my laptop.
When I was looking for websites that could help me, everything I found felt really outdated and unrelatable, were poorly designed (I’m big on branding) and didn’t seem to be the right fit for me.
I dreamt of a platform that was really beautifully designed, that had incredible actionable content with no fluff and a way to connect and meet likeminded women and so the idea for IT’S THE NOW was born.
IT’S THE NOW is a platform to inspire, connect and help ambitious women who are wanting to monetise their passion and turn it into a thriving business. Whether you’re a creative, entrepreneur or influencer, IT’S THE NOW aims to provide the tools and resources you need to help you identify your zone of genius, create a flourishing business and connect you with other incredible women.
I started IT’S THE NOW in May 2016 and almost two years on IT’S THE NOW continues to steadily grow. We have now expanded to add a small business directory to the website, a growing online community of amazing women, we launched our first pop up mixer in 2017 in London, we have more incredible events across the globe to come in 2018 and an online store with tee’s and caps coming soon.”Where did the idea and drive come from to start your own business adventure?
Your friendly, neighbourhood copy tour manager. Here to help ambitious business rock stars like you rock your copy at every stage of your biz road trip.
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