Outsourcing can really work to your advantage when it comes to freeing up your valuable resources (i.e. mental space, basic routines and getting stuff done). Running a business takes a lot of guts, oomph, time, energy, sweat and tears - but you already know this! So why not hand the reigns of your most tedious… Continue reading 8 Jobs You Can Outsource To Reduce Your Workload
Nessa Presta invited me into her Melbourne home on a frosty winter's afternoon in June. The sweet scent of vanilla lingered in the air as I stepped out of the freezing Victorian chill and into Nessa's humble abode. Having not met before, we both nervously giggled about hopefully not being catfished and sat at a… Continue reading Cupcakes and Creativity With Nessa Presta of Sugar Mommas Cakes and Pastries
On some mornings pushing your hair into a messy bun, shimmying into an old shrunken dress and throwing on a pair of tired lace ups feels like the only option. With mouths to feed and kids to dress, it’s easy to put your business look on the back burner. But what if we told you… Continue reading Five Wardrobe Staples For Every Businesswoman
You've updated your Linkedin, Insta, Website, Logo and label layout. Everything is schmicko and you love it. But have you considered another important area of your business's branding? YOU! In this article we explore branding tips for your business's longevity, appeal and down right sassiness. You're not my real Dad, you can't tell me what… Continue reading Explosive Branding Tips For Entrepreneurs
Instagram is a ridiculously clever marketing tool for any small business. So how are you using it to your advantage? We reached out to our readers and discovered that while you're all pretty savvy on the 'gram, you want to learn more! Here we'll answer some of your trickiest questions and get to the bottom… Continue reading Instagram Hacks For Small Business Owners
Gold Coast beauty Karina Irby began her entrepreneurial story seven years ago when she pioneered reversible cheeky cut swimwear company- Moana Bikini . Seven collections, one fitness program and close to half a million followers later, vivacious and down-to-earth Karina Irby is one of the most influential figures on Gold Coast's fashion designer scene -… Continue reading Entrepreneur, Pioneering Swimwear Designer and Moana Bikini Founder Karina Irby Chats Hawaii, Loving What You Do and Business With Readcity.