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Want to know the biggest reason why your business needs a blog? Well, when you have a problem and you want an answer fast, where do you go? Google.  And what’s on Google? Predominantly blogs, duh!  So when business owners say that blogs are for bored mums and DIY craft lovers, we do have a […]

Why Your Business Needs A Blog

business

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Winnie Elbl of Lemon & Gingr is a straight to the point kinda gal.  She knows her stuff and she’s not afraid to get busy with your business so that you can achieve more.  Here we chat idea overload, productivity and paying yourself as a business owner. Tell us a little bit about your business […]

Winnie of Lemon & Gingr Chats Shiny Object Syndrome and Paying Yourself As A Lady Boss

INSPIRE

Here is a concise list on easy ways to increase traffic to your website. You can easily start driving traffic to your website today and you dob’t have to be a tech head or marketing guru to do it.

7 Ways To Drive Traffic To Your Website

business

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We first fell in love with Ella when we stumbled upon her Instagram account and brand new podcast.  We’re super envious of her creative designs and soothing voice. This is a gal who knows her stuff! If you’ve ever wondered what it’s like to run a creative business with enough freedom to literally pack your […]

Hand Letterer Ella Rathbone of You’re My Type Chats Freedom

business, INSPIRE

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Structuring your 2019 Marketing Strategy doesn’t have to be an aneurysm-inducing task, trust us. If you’re anything like us, new years resolutions and plans can sometimes make their way down the gurgler along with the last of your Nutrigrain. The first part of the yeat has come and gone as quickly as the holographic trend […]

Structuring Your 2019 Marketing Strategy

business

When we started chatting with Moenja, she melted our hearts.  If you’ve been following Readcity for a little while, you’ll know that we LOVE supporting startups and Moenja’s new business, Moonsign, is exactly that. Moenja’s sweet excitement for her business brought us back to the early days of Readcity and how we felt when we […]

Graphic Design Sweet Heart Moenja Schijven of Moonsign Talks Dreams

business

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In the weeks leading up to Australia’s marriage equality win (hooray!!), a group of incredible women joined forces on the Gold Coast to create three beautiful photo shoots celebrating love.  The brainchild of Emilia Lorena, this Miss rallied up florists, photographers, couples and more to bring a vision of explosive beauty to life. “I didn’t […]

Love Is Love: Business Women Creating Magic For Marriage Equality

business

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A seriously legendary lady once wisely said, “a brand is a voice and a product is a souvenir.” Your clients want to hear your brand – your unique, one-of-a-kind, perfectly stellar brand – and Brand Voice Guidelines help you get there. Everyone’s voice is different. No two people have the same natural tone, vocabulary, or […]

Do I Really Need Brand Voice Guidelines?

Brand Voice, business, Writing

Brand Voice Guidelines

Yeah, okay, we’re getting in a bit early.  But we just had to share our top 5 inspiring business women with you for 2017 right NOW because we couldn’t possibly hold it in any longer. We are completely in awe of these powerful ladies conquering the world with their new business ventures and continuing to […]

Top 5 Inspiring Business Women 2017

business, INSPIRE, Uncategorized

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As a self-confessed Nanna and inspiring artist, Emilia Lorena is one helluva go-getter.  Having migrated to the Gold Coast from Sydney, Emilia’s new home is grunge haven Mo’s Desert Clubhouse in Burleigh.  Hosting gigs & workshops under the roof of Mo’s has been a dream come true.  As one-third of the Mo gang, Emilia has […]

Emilia Lorena: The Pocket Rockstar & Macrame Queen

INSPIRE, Uncategorized

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In case you're curious, I have a background in psychology, creative and technical writing. In a past life, I was an Acquired Brain Injury Specialist and failed my career as an Uber Driver. Now we're here. Well, we've been here since 2017 (I mean not 'here' here, but you know what I mean). Have a peek around handy articles right here. Not 'here' here, up there above here. Okay I'll stop. 

But you can call me llama mama ding dong if you like

Hey, I'm Dan

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A cat-loving, U2 despising brand voice strategist and launch copywriter for rebellious business rock stars.

Hey, I'm Dan

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